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A free webinar and conversation around strategies to boost retention, engagement, and performance with insights from Fortune 500 experts.

Building a Compelling Business Case for Leadership Development

Organizations that thrive in today’s marketplace share one thing in common: strong leaders at every level. Leadership development is no longer optional—it drives strategy, culture, and performance. This free webinar brings together nationally recognized learning and development leaders, each with 30+ years of Fortune 500 experience, for a candid, practical conversation on linking leadership growth to measurable business results such as retention, engagement, safety, quality, and profitability. You’ll learn how to connect leadership initiatives to business metrics, calculate and communicate ROI, align programs with strategy and talent pipelines, secure stakeholder support, and avoid common pitfalls. Panelists include Dr. Mary McNevin, Rob Lauber, and Jerry Conrad, with moderation by Dr. Jimmy Nelson, live from the Frontline Studio in Grand Rapids, MI. Reserve your seat to gain the clarity, data, and strategies you need to invest in leaders who move your business forward.

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What You'll Learn

Organizations that win in today’s marketplace have one thing in common: strong leaders at every level. Leadership development is no longer optional—it’s the engine that fuels strategy, culture, and performance. Join us to discover how to translate leadership growth into measurable business results that give your organization a competitive edge.

This free webinar brings together nationally recognized learning and development leaders, each with 30+ years of Fortune 500 experience, for a candid, practical conversation on linking leadership development to measurable outcomes like retention, engagement, safety, quality, and profitability.

What you will learn

  • How to link leadership initiatives to real business metrics your executives care about
  • Ways to calculate and communicate return on investment, including hard and soft cost impacts
  • Practical steps to align programs with strategy, culture, and talent pipelines
  • Proven tactics to win stakeholder support, secure budget, and sustain momentum
  • Common pitfalls to avoid and the change management moves that keep leaders engaged

Who should attend
Executives, HR and Learning leaders, people managers, talent and OD professionals, anyone responsible for building leadership capability and demonstrating business impact.

Panelists

  • Mary McNevin, Executive Coach and former Chief Learning Officer for Signature Healthcare with over 20 years of experience helping organizations unlock human potential through coaching, learning, and strategic talent development, combining academic expertise with hands-on collaboration to support leaders in their growth journeys.
  • Rob Lauber, Founder of XLO Global, former Chief Learning Officer at McDonald’s, Yum Brands, and Cingular Wireless, now AT&T advising organizations worldwide on transformative talent and performance solutions.
  • Jerry Conrad, Certified Speaking Professional and Distinguished Toastmaster with over 1,000 presentations delivered, a background in psychology and educational leadership, and decades of experience training leaders and teams worldwide, including the FBI, Domino’s, and Ford, drawing on both his academic expertise and U.S. Army service to bring integrity, discipline, and impact to every engagement.

This free session will be broadcast live from the Frontline Studio in Grand Rapids, MI and moderated by Frontline’s Director of Leadership and Organizational Development, Dr. Jimmy Nelson.

Reserve your seat and equip your organization with the clarity, data, and story you need to invest in leaders who move the business forward.

This webinar qualifies for 1 HRCI/SHRM and HRPA recertification credit and will be broadcasted live from the Frontline studio in Grand Rapids, Michigan.

Register Now

Take your development to the next level with this free webinar.

Speakers

Jimmy Nelson, PH.D., CPTD, SHRM-SCP – Director of Leadership & Organizational Development

Jimmy A. Nelson, Ph.D., CPTD, SHRM-SCP  joined the Frontline team in 2024 as the Director of Leadership & Organizational Development. He was born and raised in Hot Springs, Arkansas and achieved his Bachelors degree in Biology & Chemistry, a Masters Degree in HR Organizational Development & Training, and a Ph.D. in Industrial Organizational Psychology, and has been a professional Learning & Organizational Development consultant for over 25 years. He achieved his CPTD (Certified Professional in Talent Development) from the Association of Talent Development in 2010, and his SHRM-SCP (Senior Certified Professional) in 2020.  Jimmy is a “retired” Dale Carnegie® instructor and is a certified Franklin Covey® Instructor.  He holds accreditations in D.i.S.C., DDI, Myers-Briggs, Hogan, and other assessments.  He is a recognized expert in conflict resolution and advanced teambuilding skills. He has taught courses in 40 of the 50 states, and internationally in China, Hong Kong, England, Taiwan, and Singapore. Jimmy lives in Grand Rapids, Michigan with his wife Deborah and their two Olde English Pocket Beagles – Daniel & Clark.  They have three grown children and a beautiful grandchild – Melanie – who lives in Fort Lauderdale, Florida.  In his personal life, he enjoys hiking, kayaking, ice fishing, hunting, Geocaching, traveling abroad, and love woodworking, remodeling his last 5 houses.

Dr. Mary McNevin – Executive Coach & Former Chief Learning Officer, Signature Healthcare

Dr. Mary McNevin is an executive coach, talent advisor, and former Chief Learning Officer who has spent over 20 years helping organizations unlock their human potential. She believes that the right combination of coaching, learning, and strategic talent development can transform both individuals and businesses. Dr. McNevin holds a doctorate (Ed.D.) from the University of Pennsylvania’s interdisciplinary program with Wharton, where she researched executive coaching, along with an MBA from Wisconsin–Madison and an M.S. in Education from Penn. While grateful for these credentials, she knows her real education happens daily working with talented leaders who teach her as much as she teaches them. Throughout her career, Dr. McNevin has been fortunate to work with teams that have received recognition from Corporate University (CorpU) Xchange, ATD BEST, ATD Excellence in Practice, and CLO Magazine. She’s proud of these accomplishments while recognizing that great work is always a team effort—and that the best learning often comes from the initiatives that don’t win awards but teach valuable lessons, nonetheless. Dr. McNevin remains committed to supporting individuals as they navigate their professional and personal growth journeys, one conversation at a time.

Rob Lauber – Founder, XLO Global

Rob Lauber is a globally recognized leader with 30+ years of experience driving workforce development, learning transformation, and talent strategies at world-class organizations. As Chief Learning Officer at McDonald’s, Yum! Brands, and Cingular Wireless (now AT&T), Rob led initiatives that impacted millions, including the groundbreaking Archways to Opportunity program, one of the most comprehensive corporate education pathways worldwide, managing a $50M+ annual budget for that program alone. Named Chief Learning Officer of the Year by CLO Magazine (2013) and consistently recognized for achieving business impact and innovation, Rob has also guided teams to Training Magazine’s Top 50 rankings and Brandon Hall awards across multiple years. His thought leadership extends to panel discussions, global webinars, and articles on learning and talent trends. Rob has served on boards including the Association for Talent Development (Chair, 2010), Leadership Kentucky, and Kentuckiana Works. As the founder of XLO Global LLC, he now advises businesses on strategic workforce development and performance solutions globally.

Jerry Conrad – Certified Speaking Professional and CEO, SG Maverick, Inc.

Jerry Conrad is a celebrated communicator, business leader, and community ambassador. As a Certified Speaking Professional (CSP) and Distinguished Toastmaster (DTM), he brings mastery in public speaking and leadership across audiences spanning both the United States and Canada. He currently serves as CEO of SG Maverick, Inc., based in Muskegon, Michigan, and has held the distinguished role of Past President of the National Speakers Association of Michigan. Jerry also produces and shares free public speaking resources—including presentation design tips, body language guidance, Pecha-Kucha best practices, and an icebreaker video featured at TEDxPSU—that help individuals connect, engage, and succeed. Beyond his professional ventures, he amplifies the business community as an Ambassador for the Muskegon Lakeshore Chamber of Commerce and is known as a Certified Muskegon Information Specialist, proudly supporting residents and visitors alike. With a unique blend of executive leadership, speaking expertise, community involvement, and educational resources, Jerry is dedicated to forging growth and making meaningful, lasting connections.

Check out our podcast, Behind the Frontline!

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